How do I create a campaign?

To create a campaign, click 'Add Campaign' on the campaigns page. You then need to choose between a 'Standard Campaign' and a 'Promo Campaign'.

What is the difference between a Standard and Promo Campaign?

Standard campaigns are great for press releases and lineup announcements. They include one basic block of text that can include merge tags. Standard Campaigns can have a theme applied. If you do not use a theme, the campaign will look like something you might send yourself, which can be helpful.

Promo Campaign always have an associated Promo and must include either a link to that promo. Promo Campaigns always have a theme.